Urban Communication

Book excerpt: City leaders now confront a global competition for economic investment, and urban elites are casting about for strategies that promise to secure a share of this future of global economic growth. However, many of these strategies are largely symbolic in nature. City leaders, for example, compete for the Olympics so they can broadcast spectacular urban vistas to global television audiences. Officials pour public funds into tourist amenities to cultivate an image of vitality and renewal. But how are the local politics of urban redevelopment intertwined with the global politics of circulating vital urban images? Urban Communication brings together scholars from communication, cultural studies, and urban sociology to explore the symbolic dimensions of contemporary city-building, drawing on case studies from around the world.