Transforming Your Go-to-market Strategy
Download or Read eBook Transforming Your Go-to-market Strategy PDF written by V. Kasturi Rangan and published by Harvard Business Press. This book was released on 2006 with total page 314 pages. Available in PDF, EPUB and Kindle.
Author | : V. Kasturi Rangan |
Publisher | : Harvard Business Press |
Total Pages | : 314 |
Release | : 2006 |
ISBN-10 | : 1591397669 |
ISBN-13 | : 9781591397663 |
Rating | : 4/5 (69 Downloads) |
Book Synopsis Transforming Your Go-to-market Strategy by : V. Kasturi Rangan
Book excerpt: "A fresh approach to designing and managing channels for the long term, this book helps firms expand value for their customers and partners while buttressing their own bottom line."--Jacket.