The Bizarre Careers of John R. Brinkley

Book excerpt: By 1926, it seemed that John R. Brinkley's experimental rejuvenation cure—transplanting goat glands into aging men—had taken the nation by storm. Never mind that "Doc" Brinkley's medical credentials were shaky at best and that he prescribed medication over the airwaves via his high-power radio stations. To most in the medical field, he was a quack. But to his many patients and listeners, he was a brilliant surgeon, a savior of their lost manhood and youth. His rogue radio stations, XER and its successor XERA, eventually broadcast at an antenna-shattering 1,000,000 watts and not only were a megaphone for Brinkley's lucrative quackery but also hosted an unprecedented number of then-unknown country musicians and other guests. The Bizarre Careers of John R. Brinkley tells the story of the infamous "Goat Gland Doctor"—a controversial medical charlatan, groundbreaking radio impresario, and prescient political campaigner—and recounts his amazing rags-to-riches-to-rags career. A master manipulator and skilled con artist, Brinkley left behind a patchwork of myths and unreliable personal accounts that many writers have merely perpetuated—until now. Alton Lee brings Brinkley's infamous legacy to the forefront, exploring how he ruthlessly exploited the sexual frustrations of aging men and the general public's antipathy toward medical doctors. Lee leaves no stone unturned in this account of a man who changed the course of American institutions forever.