The Adapters

Book excerpt: The Adapters is a multi-book and audiograph series written around podcast-style interviews with an impressive collection of GGTs – Gutsy Genius Thinkers. These are the men and women vibrantly engaged in one of the hottest business sectors in the world: Travel, Tourism, and Hospitality and the ecosystem that supports them. While sharing their stories and insights on entrepreneurship and the management skills they are continuously developing to inspire success in themselves, their organizations and their teams, The Adapters adds interpretations, identifies trends and patterns, brings historical context and provides Tips and Takeaways for the progression of the reader. There are even Scribble Zones to capture responses, reactions and that next brilliant idea as you read. Travel, Tourism and Hospitality are fundamental to how the 4th Age of Change will shape our future. With The Adapters, spend some time with the Gutsy Genius Thinkers in the space as they speak to the real issues trending right now. Cultivate your curiosity and unleash the Gutsy Genius Thinker in you.