That's What Fashion Is

Book excerpt: Joe Zee, the editor-in-chief of Yahoo Style takes readers behind the scenes of the crazy and wonderful world of fashion in That's What Fashion Is, packed with never-before-seen colour photographs from Joe's personal collection. From his early years styling shoots for Vanity Fair's 'Hollywood' issue with famed photographer Annie Leibovitz to his role playing himself on MTV's reality show The City to making celebrities look fabulous in the pages of ELLE and reporting live from the red carpet, Joe lets readers in on how the fashion industry really works, from the fashion disasters to the blockbuster successes. First-person stories are combined with accessible and practical tips for women everywhere, including what to wear on your first day of work, how to take a great selfie, and how to look amazing at any age.