Successful Tourism Marketing
Download or Read eBook Successful Tourism Marketing PDF written by Susan Briggs and published by Kogan Page Publishers. This book was released on 2001 with total page 244 pages. Available in PDF, EPUB and Kindle.
Author | : Susan Briggs |
Publisher | : Kogan Page Publishers |
Total Pages | : 244 |
Release | : 2001 |
ISBN-10 | : 0749434694 |
ISBN-13 | : 9780749434694 |
Rating | : 4/5 (94 Downloads) |
Book Synopsis Successful Tourism Marketing by : Susan Briggs
Book excerpt: Travel and tourism is one of the world's largest industries. With improved marketing, most tourism businesses can claim a bigger share of this lucrative but fragmented industry. ""Successful Tourism Marketing"" is designed to benefit anyone seeking to promote a tourism 'product' or service, whether it is a destination, visitor attraction, hotel or tour operation.