“Strategic International Management” takes a global perspective and covers the major aspects of international business strategies, the coordination of inter

As the economies of many countries become more interrelated, international managers are facing huge challenges and unique opportunities associated with their ro

Seamlessly blending academic rigour and practicality, this textbook provides an introduction to global business strategy. Assuming a born global perspective, Gl

This book focuses on the development of strategies for the successful internationalization of large and medium-sized companies. Becoming international offers im

This breakthrough book provides students and managers alike with an understanding of the concepts and tools of strategy.