Sex in Advertising
Download or Read eBook Sex in Advertising PDF written by Tom Reichert and published by Routledge. This book was released on 2014-04-04 with total page 307 pages. Available in PDF, EPUB and Kindle.
| Author | : Tom Reichert |
| Publisher | : Routledge |
| Total Pages | : 307 |
| Release | : 2014-04-04 |
| ISBN-10 | : 9781135638214 |
| ISBN-13 | : 1135638217 |
| Rating | : 4/5 (14 Downloads) |
Book Synopsis Sex in Advertising by : Tom Reichert
Book excerpt: A volume of scholarly research & viewpoints on how sexual appeals function in the current advertising environment. Offers answers as to why the use of sex is so prevalent. For scholars & students in advertising, media studies, mass comm, rhetoric.
