Ready, Aim, Specialize!

Book excerpt: Offering established and novice freelancers suggestions on specializing, this handbook guides writers towards more successful careers. As this analysis demonstrates, when freelancers concentrate on one type of writing rather than being a general freelancer, they discover a lucrative niche in the writing market. Using the advice supplied in this reference, writers will be able to make more money, focus their careers, and learn a more effective way of freelancing. The book lays out the basics of 10 key markets--including health, parenting, and home and garden--and provides a series of interactive exercises to help discover which is the writer's best fit. Published writers and unpublished hopefuls alike will benefit from this valuable and informed guidebook.