Tested-in-the-trenches competitive intelligence techniques used at today's top companies This book brings together the best thinking and practices in competitiv

Effective strategies for outsmarting the competition and driving better bottom-line results In this groundbreaking book, T.J. Waters has turned his experience c

A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speaker In Competitive Intelli

For Strategic Management courses. This book examines the techniques involved in analyzing business and competitive data and information including environmental

Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to f