Pharmaceutical Marketing in the 21st Century
Download or Read eBook Pharmaceutical Marketing in the 21st Century PDF written by Mickey Smith and published by CRC Press. This book was released on 2014-07-30 with total page 296 pages. Available in PDF, EPUB and Kindle.
Author | : Mickey Smith |
Publisher | : CRC Press |
Total Pages | : 296 |
Release | : 2014-07-30 |
ISBN-10 | : 9781482203981 |
ISBN-13 | : 1482203987 |
Rating | : 4/5 (81 Downloads) |
Book Synopsis Pharmaceutical Marketing in the 21st Century by : Mickey Smith
Book excerpt: A group of experts, leaders in their fields, provide a formal conjecture on the nature of various aspects of pharmaceutical marketing in the early part of the twenty-first century. Pharmaceutical Marketing in the 21st Century is ideal for product managers, planners, and strategists as it provides guidance for the future of marketing pharmaceutical products. Internationally relevant, this book is now available in Japanese!