Marketing in Economic Development
Download or Read eBook Marketing in Economic Development PDF written by Reed Moyer and published by . This book was released on 1965 with total page 76 pages. Available in PDF, EPUB and Kindle.
Author | : Reed Moyer |
Publisher | : |
Total Pages | : 76 |
Release | : 1965 |
ISBN-10 | : UOM:35128000147114 |
ISBN-13 | : |
Rating | : 4/5 (14 Downloads) |
Book Synopsis Marketing in Economic Development by : Reed Moyer
Book excerpt: Analysis of markets and marketing systems, primarily in developing countries - concept, economic implications, distribution dynamics (retail trade) of consumer goods produced chiefly by small scale industries (women traders predominants), trade restrictions and barriers, efficiency of trading process. Research needs and methods. References pp. 58 to 63.