MARKETING 3E P

Download or Read eBook MARKETING 3E P PDF written by Paul Baines and published by Oxford University Press, USA. This book was released on 2014-02 with total page 769 pages. Available in PDF, EPUB and Kindle.

Author	: Paul Baines
Publisher	: Oxford University Press, USA
Total Pages	: 769
Release	: 2014-02
ISBN-10	: 9780199659531
ISBN-13	: 0199659532
Rating	: 4/5 (31 Downloads)

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Book Synopsis MARKETING 3E P by : Paul Baines

Book excerpt: Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions.

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