Integrating Social Media into Business Practice, Applications, Management, and Models
Download or Read eBook Integrating Social Media into Business Practice, Applications, Management, and Models PDF written by Lee, In and published by IGI Global. This book was released on 2014-06-30 with total page 362 pages. Available in PDF, EPUB and Kindle.
Author | : Lee, In |
Publisher | : IGI Global |
Total Pages | : 362 |
Release | : 2014-06-30 |
ISBN-10 | : 9781466661837 |
ISBN-13 | : 1466661836 |
Rating | : 4/5 (37 Downloads) |
Book Synopsis Integrating Social Media into Business Practice, Applications, Management, and Models by : Lee, In
Book excerpt: "This book provides the most up-to-date research findings and future directions for customer relationship management in contemporary enterprises, covering a wide range of topics such as management issues, innovative ideas, state-of-the-art business applications, and evaluation of social media products and services"--Provided by publisher.