Handbook of Research on Mobile Marketing Management

Download or Read eBook Handbook of Research on Mobile Marketing Management PDF written by Pousttchi, Key and published by IGI Global. This book was released on 2009-11-30 with total page 582 pages. Available in PDF, EPUB and Kindle.

Author	: Pousttchi, Key
Publisher	: IGI Global
Total Pages	: 582
Release	: 2009-11-30
ISBN-10	: 9781605660752
ISBN-13	: 1605660752
Rating	: 4/5 (52 Downloads)

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Book Synopsis Handbook of Research on Mobile Marketing Management by : Pousttchi, Key

Book excerpt: "This book provides a compelling collection of innovative mobile marketing thoughts and practices"--Provided by publisher.

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