Foundations of Marketing Theory

Download or Read eBook Foundations of Marketing Theory PDF written by Shelby D. Hunt and published by M.E. Sharpe. This book was released on 2002 with total page 352 pages. Available in PDF, EPUB and Kindle.

Author	: Shelby D. Hunt
Publisher	: M.E. Sharpe
Total Pages	: 352
Release	: 2002
ISBN-10	: 0765609304
ISBN-13	: 9780765609304
Rating	: 4/5 (04 Downloads)

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Book Synopsis Foundations of Marketing Theory by : Shelby D. Hunt

Book excerpt: Shelby Hunt's revision of "Foundations of Marketing Theory" continues the tradition of the previous three by providing a clear framework for advancing marketing thought and research.

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Language: en
Pages: 352

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