Elgar Encyclopedia of Pricing
Download or Read eBook Elgar Encyclopedia of Pricing PDF written by Andreas Hinterhuber and published by Edward Elgar Publishing. This book was released on 2024-07-05 with total page 373 pages. Available in PDF, EPUB and Kindle.
Author | : Andreas Hinterhuber |
Publisher | : Edward Elgar Publishing |
Total Pages | : 373 |
Release | : 2024-07-05 |
ISBN-10 | : 9781035307319 |
ISBN-13 | : 1035307316 |
Rating | : 4/5 (19 Downloads) |
Book Synopsis Elgar Encyclopedia of Pricing by : Andreas Hinterhuber
Book excerpt: The Elgar Encyclopedia of Pricing presents a holistic view of cutting-edge topics, practical insights, and global perspectives on pricing. In-depth entries cover everything from behavioral pricing and artificial intelligence to sustainability pricing strategies and dynamic online pricing.