Digital Business and E-commerce Management
Download or Read eBook Digital Business and E-commerce Management PDF written by Dave Chaffey and published by Pearson UK. This book was released on 2019 with total page 1089 pages. Available in PDF, EPUB and Kindle.
| Author | : Dave Chaffey |
| Publisher | : Pearson UK |
| Total Pages | : 1089 |
| Release | : 2019 |
| ISBN-10 | : 9781292193366 |
| ISBN-13 | : 1292193360 |
| Rating | : 4/5 (66 Downloads) |
Book Synopsis Digital Business and E-commerce Management by : Dave Chaffey
Book excerpt: Written in an engaging and informative style, Digital Business and E-Commerce Management will give you the knowledge and skills to be able to handle the speed of change faced by organisations in the digital world. In this seventh edition of the book, Chaffey, Hemphill and Edmundson-Bird bring together the most recent academic and practitioner thinking, covering all aspects of digital business including strategy, digital comms and transformation.
