Developing Resilience in Disruptive Times
Download or Read eBook Developing Resilience in Disruptive Times PDF written by Ajoy Kumar Dey and published by Bloomsbury Publishing. This book was released on 2021-02-10 with total page 456 pages. Available in PDF, EPUB and Kindle.
| Author | : Ajoy Kumar Dey |
| Publisher | : Bloomsbury Publishing |
| Total Pages | : 456 |
| Release | : 2021-02-10 |
| ISBN-10 | : 9789354350221 |
| ISBN-13 | : 9354350224 |
| Rating | : 4/5 (21 Downloads) |
Book Synopsis Developing Resilience in Disruptive Times by : Ajoy Kumar Dey
Book excerpt: The first half of the book presents case studies on how the pandemic has affected businesses, management and communities and share insightful stories on tough decisions during, midst, and after the shock of the pandemic. The second half of the book presents case studies on market positioning and business model transformations which provide us insight on customer loyalty and satisfaction, online reviews, and children as a growing customer group. This book comprises both research and teaching cases that offer new insights on business management.
