Decolonising Africa's Business Practices : Pro-Indigenous Marketing Pathway to a Paradigm Shift
Download or Read eBook Decolonising Africa's Business Practices : Pro-Indigenous Marketing Pathway to a Paradigm Shift PDF written by Prof. Ogechi Adeola and published by Pan-Atlantic University Press. This book was released on with total page 81 pages. Available in PDF, EPUB and Kindle.
| Author | : Prof. Ogechi Adeola |
| Publisher | : Pan-Atlantic University Press |
| Total Pages | : 81 |
| Release | : |
| ISBN-10 | : 9789785991024 |
| ISBN-13 | : 9785991024 |
| Rating | : 4/5 (24 Downloads) |
Book Synopsis Decolonising Africa's Business Practices : Pro-Indigenous Marketing Pathway to a Paradigm Shift by : Prof. Ogechi Adeola
Book excerpt: 15th Inaugural Lecture of the Pan-Atlantic University delivered on Sept 1, 2023, by Professor Ogechi Adeola LL.B (Nigeria), B.L. (Nigeria), MBA (Manchester), DBA (Manchester), Professor of Marketing. Lagos Business School, Pan-Atlantic University, Lagos, Nigeria
