Culture in the Age of Three Worlds

Book excerpt: Over the last half of the twentieth century, culture moved to the foreground of political and intellectual life. Suddenly everyone discovered that culture had been mass produced like Ford's cars; the masses had culture and culture had a mass. Culture was everywhere, no longer the property of the cultured or the cultivated. Radical social movements around the globe invented a politics of culture. Culture In the Age of Three Worlds is a reflection on this cultural turn which was a fundamental aspect of the age of three worlds, that short half century between 1945 and 1989 when it was imagined that the world was divided into three-the capitalist first world, the communist second world, and the decolonizing third world. Recasting the legacies of British cultural studies and the radical traditions of the American studies movement in a global context, Michael Denning explores the political and intellectual battles over the meanings of culture, addresses the rise of a distinctive 'American ideology,' and charts the lineaments of the global cultures that emerged as three worlds gave way to one.