Business Communication Today
Author | : Courtland L. Bovée |
Publisher | : Prentice Hall |
Total Pages | : 710 |
Release | : 2005 |
ISBN-10 | : 0131478451 |
ISBN-13 | : 9780131478459 |
Rating | : 4/5 (51 Downloads) |
Book excerpt: A book that addresses the need for skills-building in today’s competitive business environment, Business Communication Todayhas been completely revised and reworked to provide the most cutting-edge information available on the market. Combining a solid foundation of communication fundamentals with practical advice and insights, readers will be effectively prepared for the challenges they’ll face when entering the job market. Thorough coverage and thoughtful integration of business communication technology sets this book apart from the competition. Every essential technology is covered, successfully demonstrating the importance of business etiquette, teamwork, proper short communication (memos, email, instant messaging, etc.), and effective business reports and proposals. An especially useful tool for those entering the job market, this book is also a must-read for corporate trainers, office managers, and others that need to utilize effective communications on a day-to-day basis.