Business Acumen for Strategic Communicators
Download or Read eBook Business Acumen for Strategic Communicators PDF written by Matthew W. Ragas and published by Emerald Group Publishing. This book was released on 2024-09-10 with total page 305 pages. Available in PDF, EPUB and Kindle.
Author | : Matthew W. Ragas |
Publisher | : Emerald Group Publishing |
Total Pages | : 305 |
Release | : 2024-09-10 |
ISBN-10 | : 9781837970827 |
ISBN-13 | : 1837970823 |
Rating | : 4/5 (27 Downloads) |
Book Synopsis Business Acumen for Strategic Communicators by : Matthew W. Ragas
Book excerpt: Drawing on Ragas and Culp’s prior books, this workbook offers hands-on learning opportunities to help put newly acquired business acumen knowledge into practice. Through briefs, exercises and discussion activities readers will learn to analyze and interpret key business materials produced by companies and nonprofits organizations.