Brand Royalty
Download or Read eBook Brand Royalty PDF written by Matt Haig and published by Kogan Page Publishers. This book was released on 2006 with total page 340 pages. Available in PDF, EPUB and Kindle.
Author | : Matt Haig |
Publisher | : Kogan Page Publishers |
Total Pages | : 340 |
Release | : 2006 |
ISBN-10 | : 0749448261 |
ISBN-13 | : 9780749448264 |
Rating | : 4/5 (61 Downloads) |
Book Synopsis Brand Royalty by : Matt Haig
Book excerpt: More than simply a comprehensive collection of brand success stories, this text will also help businesses and students to easily identify the factors behind these successes, and to place them into a broader business and social context.