The Product Managers Handbook, 3E
Download or Read eBook The Product Managers Handbook, 3E PDF written by Linda Gorchels and published by McGraw Hill Professional. This book was released on 2005-11-28 with total page 409 pages. Available in PDF, EPUB and Kindle.
Author | : Linda Gorchels |
Publisher | : McGraw Hill Professional |
Total Pages | : 409 |
Release | : 2005-11-28 |
ISBN-10 | : 9780071772099 |
ISBN-13 | : 007177209X |
Rating | : 4/5 (99 Downloads) |
Book Synopsis The Product Managers Handbook, 3E by : Linda Gorchels
Book excerpt: Previous editions sold more than 17,000 copies Now includes a CD-ROM with Excel Worksheet templates and features new chapters on product management brand strategy and international perspectives Linda Gorchels is a well-known product management authority, and the author of The Product Manager's Field Guide and The Manager's Guide to Distribution Channels