Related Books
Language: en
Pages: 224
Pages: 224
Type: BOOK - Published: 2011-10-25 - Publisher: W. W. Norton & Company
The go-to guide on how to market a creative organization, why it is important, and what techniques work. Marketing influences the success of creative services b
Language: en
Pages: 324
Pages: 324
Type: BOOK - Published: 2013-04-30 - Publisher: Da Capo Lifelong Books
A comprehensive, up-to-date guide to the craft and business of science writing from SciLance
Language: en
Pages: 202
Pages: 202
Type: BOOK - Published: 2013-07-18 - Publisher: Routledge
Marketing for Cultural Organizations presents traditional marketing theory with a focus on the aspects most relevant to arts or cultural organizations. The book
Language: en
Pages: 157
Pages: 157
Type: BOOK - Published: 2022-06-01 - Publisher: Routledge
The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advertising, brandi
Language: en
Pages: 444
Pages: 444
Type: BOOK - Published: 2002 - Publisher: W. W. Norton & Company
Every year the market for creative services expands -- but the competition is increasing even faster. Today, your success hinges not on talent alone, but on a t