The 8 Step Marketing Plan for Small Businesses

Book excerpt: Need a real-world marketing plan that actually works for your small business?Tired of trying to find a marketing plan template that is designed for you, not some Fortune 500 mega-corporation?Need something you can create and actually follow through on without having to invest thousands of dollars and hundreds of frustrating hours? The goal of marketing is to bring prospects to you, to sift and sort so you spend your time with qualified leads who move into being the customers you love to work with.This 8 Step Marketing Plan walks you through the identifying and finding your target market, then ascertaining the best ways to reach them. We go in-depth to refine your message. It's not a matter of magic words; it's a matter of speaking your prospects' language, understanding what they want and need to know, and helping that get that information in the way that works best for them. Working with quantified goals, you are able to track and measure your efforts and results. Using our proprietary marketing planning strategy template, you will create a marketing plan that you can actually implement and is custom tailored to your business.*Book includes a sample small business marketing plan.