Social Marketing and Sustainable Development Goals (SDGs)
Download or Read eBook Social Marketing and Sustainable Development Goals (SDGs) PDF written by M. Mercedes Galan-Ladero and published by Springer. This book was released on 2023-05-13 with total page 0 pages. Available in PDF, EPUB and Kindle.
| Author | : M. Mercedes Galan-Ladero |
| Publisher | : Springer |
| Total Pages | : 0 |
| Release | : 2023-05-13 |
| ISBN-10 | : 3031273761 |
| ISBN-13 | : 9783031273766 |
| Rating | : 4/5 (61 Downloads) |
Book Synopsis Social Marketing and Sustainable Development Goals (SDGs) by : M. Mercedes Galan-Ladero
Book excerpt: This book presents high-quality cases on different social marketing campaigns that have been developed by NGOs, Public Administration, and businesses. They will be specifically focused on achieving, or contributing to achieving, the different Sustainable Development Goals (SDGs) by The United Nations, and how these campaigns can raise awareness and contribute to achieving the SDGs. This book takes an international approach, gathering cases developed in different countries and cultures around the world.
