PoweR PR: Ethnic Activists Guide to Strategic Communications
Author | : Ray Hanania |
Publisher | : Lulu.com |
Total Pages | : 335 |
Release | : 2015-08-08 |
ISBN-10 | : 9781329450110 |
ISBN-13 | : 1329450116 |
Rating | : 4/5 (10 Downloads) |
Book excerpt: PoweR PR is a simple to follow blueprint for Ethnic and Minority Activists to help them develop strategic communications plans to overcome the bias in the mainstream news media to advance their narrative. The mainstream news media is biased, especially against "minority minorities." This book helps you write the message and create the products to help promote the message directly to the target audience. It details the 10 Fundamentals of Strategic Communications. PoweR PR is authored by award winning veteran former Chicago City Hall reporter and columnist Ray Hanania, an American Arab. The book is based on Hanania's nearly 40 years of frontline experience in journalism and strategic communications in overcoming biases in the journalism profession. You can get more information and updates at www.UrbanStrategiesGroup.com