Nothing Happens Until Something Gets Sold

Book excerpt: If you are a seasoned sales professional, new to the job, you need to refocus or just interested in how people are selling to you "Nothing Happens Until Something Gets Sold" Is for you. Damon Baca breaks down 50 Universal rules "Edicts" that apply to any business interaction. The book is more of a guide that can be referenced long after you have read it to make sure you are at your best in any sales call or negotiation. No matter what your business or product is, Nothing Happens Until Something Gets Sold. Until you have a paying customer, your idea is simply that just an idea. Damon Brings 30 years of international sales experience to the table. These Edicts cross over cultures, products, and business types. As we get lost in changing technology and new channels of sales, these 50 Edicts stay relevant. This book is a true guide to build a sales organization, enhance skills and win Negotiations.