New Venture Creation
Download or Read eBook New Venture Creation PDF written by Marc H. Meyer and published by SAGE Publications. This book was released on 2013-01-04 with total page 441 pages. Available in PDF, EPUB and Kindle.
Author | : Marc H. Meyer |
Publisher | : SAGE Publications |
Total Pages | : 441 |
Release | : 2013-01-04 |
ISBN-10 | : 9781452292779 |
ISBN-13 | : 1452292779 |
Rating | : 4/5 (79 Downloads) |
Book Synopsis New Venture Creation by : Marc H. Meyer
Book excerpt: Structured around the idea that innovation is at the core of successful entrepreneurship, New Venture Creation: An Innovator's Guide to Startups and Corporate Ventures, Second Edition by Marc H. Meyer and Frederick G. Crane is an insightful, applied-methods guide that establishes innovation as a necessary first step before writing a business plan or developing a financial model. With a focus on pragmatic methods, this guide helps students develop the innovative concepts and business plans they need to raise start-up capital.