The reference will discuss mass media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, and socia

Written in a compelling, journalistic style, this text for the introductory mass media/communication course focuses on the role of technology in the evolution o

Setting the Agenda describes the mass media’s significant and sometimes controversial role in determining which topics are at the centre of public attention a

Globalization, Development and the Mass Media gives a comprehensive and critical account of the theoretical changes in communication studies from the early theo