While scholarly works on this topic have to date mainly concentrated on Japan's influences in economic and political terms, this volume examines Japanese influe

This book explores the social and cultural dimensions of Japan's global presence as an economic giant. Areas examined include Japanese multinational corporation

Japanese popular culture is constantly evolving in the face of internal and external influence. Popular Culture, Globalization and Japan examines this evolution

Culture no longer has borders. With the advent of internet sites like Sothebys.com and the increasing reality of globalization, culture itself has gone global.

Globalisation the global movement, and control, of products, capital, technologies, persons and images increasingly takes place through the work of organisation