Is Your Brand Ready to Stretch into New Categories?
Download or Read eBook Is Your Brand Ready to Stretch into New Categories? PDF written by Pete Canalichio and published by Brand Alive. This book was released on 2019-01-01 with total page 75 pages. Available in PDF, EPUB and Kindle.
| Author | : Pete Canalichio |
| Publisher | : Brand Alive |
| Total Pages | : 75 |
| Release | : 2019-01-01 |
| ISBN-10 | : |
| ISBN-13 | : |
| Rating | : 4/5 ( Downloads) |
Book Synopsis Is Your Brand Ready to Stretch into New Categories? by : Pete Canalichio
Book excerpt: Use a proven scoring system to decide if your brand is ready to stretch, avoid catastrophic failures, know how to get your brand ready to expand and extend if it scores badly and build on your brand’s strengths if it scores well.
