This up-to-date business analytics textbook (published in July 2020) will get you harnessing the power of the R programming language to: manipulate and model da

This book presents key concepts related to quantitative analysis in business. It is targeted at business students (both undergraduate and graduate) taking an in

Introduction to Business Analytics Using Simulation employs an innovative strategy to teach business analytics. It uses simulation modeling and analysis as mech

A balanced and holistic approach to business analytics 'Business Analytics', teaches the fundamental concepts of the emerging field of business analytics and pr

Business Analytics (BA) is about turning data into decisions. This book covers the full range of BA topics, including statistics, machine learning and optimizat