Funny You Should Ask: How to Market a Book

Book excerpt: Finished your book, but don’t know where to start with the marketing? The answer is: here. You start with this book. In Funny You Should Ask: How to Market a Book, Amazon bestselling author Lori Culwell provides a start-to-finish blueprint for getting your book out there in a big way.. You'll discover what goes into an ideal author platform, how to optimize your book’s metadata to show up in the Amazon algorithm, and all the steps of a perfect book launch. In Funny You Should Ask: How to Market a Book, you’ll learn: — How to get your head on straight when it comes to marketing your work. — What to put on your website — What to put on your social media — How to claim your work on book sites — What to look for in a competitive analysis — Why it’s so important to be super-specific about your genre/ subgenre — How to research keywords and categories — How to get reviews — How to get people onto your email list (newsletter) and what to say to them once they’re on there — What “promo stacks” are, and how to make them work for you — What Amazon’s “honeymoon period” is and what it has to do with your book And so much more!