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Pages:
Pages:
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Type: BOOK - Published: 1997 - Publisher:
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Type: BOOK - Published: 1997 - Publisher:
This is a guide to offensive marketing. Offensive marketing is a set of attitudes and methods that enable a company to innovate continually, to plan what is bes
Language: en
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Type: BOOK - Published: 2012-06-25 - Publisher: Routledge
Offensive Marketing is the best source for competitive executives who are serious about strengthening their marketing skills and producing new outcomes. The aut
Language: en
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Type: BOOK - Published: 1998-01-01 - Publisher: Gower Publishing Company, Limited
This is a set of consumer and profit orientated approaches which aim lead to winning strategies. The book aims to challenge traditional marketing methods and lo