Customers Are People ... The Human Touch
Download or Read eBook Customers Are People ... The Human Touch PDF written by John McKean and published by John Wiley & Sons. This book was released on 2003-05-16 with total page 324 pages. Available in PDF, EPUB and Kindle.
| Author | : John McKean |
| Publisher | : John Wiley & Sons |
| Total Pages | : 324 |
| Release | : 2003-05-16 |
| ISBN-10 | : 9780470856505 |
| ISBN-13 | : 0470856505 |
| Rating | : 4/5 (05 Downloads) |
Book Synopsis Customers Are People ... The Human Touch by : John McKean
Book excerpt: Although 70% of the customer's decision to buy is based on how they are treated as people, few ornganizations have recognized its importance as well as understanding how to implement the "human touch" art as a science. John McKean provides a practical guide to implementing this art as consistent, business-wide, technology-enabled science drawn form proven approaches from world-class human touch practitioners.
