In today's highly competitive industrial climate, and in times of limited company resources and a continual need to improve company performance in all areas, th

This book puts management of product innovation in a corporate strategic perspective and argues that a company's competitive position is strongly related to an

This book not only presents the overall development of quality function deployment (QFD) and what it has been used for to date but a new product support orienta

Today, a company's capability to conceive and design quality prototypes and bring a variety of superior products to market quicker than its competitors is incre

The management of technological innovation (MTI) is one of the most important challenges facing businesses today. Innovation has become the fundamental driver o