Anyone who has heard of chiasmus is likely to think of it as no more than a piece of rhetorical playfulness, at times challenging, though useful for supplying a

While some scholars have said that there is no such thing as culture and have urged to abandon the concept altogether, the contributors to this volume overcome

The X figure is ubiquitous in contemporary culture, but attempts to explain our fixation with X are rare. This book argues that the origins and meanings of X go

These essays—which consider a wide variety of cultures from ancient Egypt to contemporary Japan— describe the conditions under which cultures that do not do

This volume explores the constitutive role of rhetoric in socio-cultural relations, where discursive persuasion is so important, and contains both theoretical c