Institute for Management and Business Research (IMBRe) is pleased to put forward this book which contains a compilation of business management case studies. The

Institute for Business and Management Research (IMBRe), Universiti Utara Malaysia, is pleased to extend this book which features a compilation of business manag

This is the fourth volume of the compilation of case studies by UUM’s Institute of Management and Business Research (IMBRe). Following the successful publicat

The publication entitled “Case Studies in Management and Business” encompasses nine case studies exploring real-life scenarios. These case studies encompass

This case book contains a compilation of five cases on business and management in Malaysia. The first case describes the philanthropic practices of a constructi