Beyond the Business Plan
Download or Read eBook Beyond the Business Plan PDF written by S. Bridge and published by Springer. This book was released on 2013-10-11 with total page 283 pages. Available in PDF, EPUB and Kindle.
Author | : S. Bridge |
Publisher | : Springer |
Total Pages | : 283 |
Release | : 2013-10-11 |
ISBN-10 | : 9781137332875 |
ISBN-13 | : 1137332875 |
Rating | : 4/5 (75 Downloads) |
Book Synopsis Beyond the Business Plan by : S. Bridge
Book excerpt: This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.