Tourism Entrepreneurship in Portugal and Spain
Download or Read eBook Tourism Entrepreneurship in Portugal and Spain PDF written by João Leitão and published by Springer Nature. This book was released on 2022-02-01 with total page 287 pages. Available in PDF, EPUB and Kindle.
| Author | : João Leitão |
| Publisher | : Springer Nature |
| Total Pages | : 287 |
| Release | : 2022-02-01 |
| ISBN-10 | : 9783030892326 |
| ISBN-13 | : 3030892328 |
| Rating | : 4/5 (26 Downloads) |
Book Synopsis Tourism Entrepreneurship in Portugal and Spain by : João Leitão
Book excerpt: This contributed volume introduces the innovative landscapes and business models used in tourism entrepreneurship initiatives of Portugal and Spain. It provides benchmarks for entrepreneurial initiatives covering tourism services, place-branded tourism, social networks, spiritual tourism, cross-border tourism initiatives, and tourism in low-density regions. It also provides guidelines for future strategic actions to foster rural and sustainable development in alternative tourism destinations, following the Iberian experience.
