“Covers everything from airbrush to Hermann Zapf.” —Communication Arts The interaction of words and images and the visual communication of ideas are an es

Whether they are working in print, interactive, environmental, or web-based design, designers will learn how to apply color theory to their work in order to com

The Visual Dictionary of Graphic Design is a comprehensive guide to the numerous terms used within graphic design and associated disciplines. Over 250 terms are

A guide to the cultural, historical, and social meanings of twenty-seven colors, plus examples of successful usage of each as well as options for palette variat

Meredith Davis draws on her many years' experience teaching graphic design students to explain complex theories with total clarity, encouraging readers to evalu