Designing and Managing a Research Project
Download or Read eBook Designing and Managing a Research Project PDF written by Michael Jay Polonsky and published by SAGE. This book was released on 2010-07-20 with total page 297 pages. Available in PDF, EPUB and Kindle.
| Author | : Michael Jay Polonsky |
| Publisher | : SAGE |
| Total Pages | : 297 |
| Release | : 2010-07-20 |
| ISBN-10 | : 9781412977753 |
| ISBN-13 | : 1412977754 |
| Rating | : 4/5 (53 Downloads) |
Book Synopsis Designing and Managing a Research Project by : Michael Jay Polonsky
Book excerpt: This is a concise, easy-to-read text designed to guide business students through the various aspects of designing and managing research projects. The focus is on research projects that have a solid academic basis, although some implications for more applied projects are also highlighted.
