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Not solely covering new products, Innovation Management focuses on new services and new business models; in doing so, it provides an introduction to new busines
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This textbook provides a unique and original understanding on innovation and on product design and development, and on their tight interconnections. It presents
Language: en
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Pages: 304
Type: BOOK - Published: 2005-02-09 - Publisher: SAGE
`The book provides a valuable resource for researchers, practitioners and policy-makers... In particular, it provides a good introduction to broader aspects of
