The Content Formula
Download or Read eBook The Content Formula PDF written by Liz Bedor and published by . This book was released on 2015-11-26 with total page 104 pages. Available in PDF, EPUB and Kindle.
Author | : Liz Bedor |
Publisher | : |
Total Pages | : 104 |
Release | : 2015-11-26 |
ISBN-10 | : 0997050802 |
ISBN-13 | : 9780997050806 |
Rating | : 4/5 (02 Downloads) |
Book Synopsis The Content Formula by : Liz Bedor
Book excerpt: The Content Formula answers the biggest question currently on marketer's minds: what is the ROI of content marketing?This book provides a step by step guide for marketers, and is divided into three parts: how to build the business case for content marketing, how to find the budget to establish a new content marketing program, and how to measure content marketing success in business terms.