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Language: en
Pages: 124
Pages: 124
Type: BOOK - Published: 2016-12-04 - Publisher: Editorial UOC
La forma de consumir televisión está cambiando a gran velocidad. Las narrativas transmedia, el consumo en dispositivos móviles, la gamificación, las llamada
Language: en
Pages: 223
Pages: 223
Type: BOOK - Published: 2011-02-25 - Publisher: Routledge
The early years of the twenty-first century have seen dramatic changes within the television industry. The development of the internet and mobile phone as platf
Language: en
Pages: 225
Pages: 225
Type: BOOK - Published: 2012-01-26 - Publisher: John Wiley & Sons
The Internet didn’t kill TV! It has become its best friend. Americans are watching more television than ever before, and we’re engaging online at the same t
Language: en
Pages: 457
Pages: 457
Type: BOOK - Published: 2020-04-24 - Publisher: IGI Global
As media evolves with technological improvement, communication changes alongside it. In particular, storytelling and narrative structure have adapted to the new
Language: en
Pages: 469
Pages: 469
Type: BOOK - Published: 2015-06-19 - Publisher: CRC Press
Transmedia Marketing: From Film and TV to Games and Digital Media skillfully guides media makers and media marketers through the rapidly changing world of enter