The must-read summary of Lisa Johnson and Andrea Learned's book: "Don't Think Pink: What Really Makes Women Buy and How to Increase Your Share of This Market".

The cofounders of ReachWomen--a firm specializing in and advising clients on the behavior of women as consumer--help marketers see their brands through a woman'

Vividly illustrated with photos of vintage paraphernalia, this entertaining social history revisits the nostalgic past, but only to offer a refreshing message t

Our minds are so powerful and what we choose to think and believe can greatly impact how we feel about ourselves and the world around us. Being happy starts wit

It's Pinkalicious meets Fear Factor in this nonfiction picture book introducing the weirdest, wildest, pinkest critters in the animal kingdom! Some people think