Sport Business in Leading Economies
Download or Read eBook Sport Business in Leading Economies PDF written by James J. Zhang and published by Emerald Group Publishing. This book was released on 2017-12-04 with total page 541 pages. Available in PDF, EPUB and Kindle.
| Author | : James J. Zhang |
| Publisher | : Emerald Group Publishing |
| Total Pages | : 541 |
| Release | : 2017-12-04 |
| ISBN-10 | : 9781787435643 |
| ISBN-13 | : 1787435644 |
| Rating | : 4/5 (43 Downloads) |
Book Synopsis Sport Business in Leading Economies by : James J. Zhang
Book excerpt: From a renowned group of international scholars, this new work examines how leading economic countries use sport business to drive and further economic development by raising brand awareness (country as a brand), transforming lagging communities, and enhancing travel and tourism in the country.
